Do you know that you get to make good money from Youtube? in this write up we shall be taking you through How to Monetize YouTube.
Content creation is the other of the day in the digital space. It is said that video contents perform better in folds than writing or pictorial content. The best video content creation platform is undoubtedly Youtube. There is no content of all works of life that isn’t on YouTube.
How to Monetize YouTube
From the foregoing, it is obvious that when it is to video content, YouTube takes the highest rank, how can you leverage it to make a fortune? This article will be providing you with information on how to monetize YouTube in 2022. Let’s get down to it.
YouTube is an online video-sharing platform owned by Google. It was launched way back in 2005 and has since grown to be arguably the most popular online video sharing platform. With over 1 billion users monthly who collectively watch about 1 billion hours of videos daily.
As of 2020, more than 500 hours’ worth of video content is uploaded to YouTube every minute. These statistics are not mere numbers, YouTube is one of the social platforms with a large audience where you can easily promote your content or services as long as you abide by the rules and guidelines.
To use the platform to share videos, you will need to create an account. It is free to use. With your email address, you can get it done in a few seconds. The account may be a personal or business account.
YouTube Monetization Requirements
The monetization requirements are,
- Channel must have at least 1000 subscribers.
- Required to have 4000 public watch hours in the last 365 days.
- Must complete 2-step verifications.
- Must have 0 community guidelines strike.
Note that if you meet the above specifications smoothly, your money-making gates open on YouTube.
So, how can I achieve it? Let me explain that below with detailed examples.
5 Simple Ways to Monetize YouTube in 2022
If you are one of the many planning on making money from YouTube, here are some strategies you can employ:
1. Reach 1K Subscribers and Join the YouTube Partner Program
Most YouTubers get access to special features on the platform via the YouTube partner program. Though you don’t need to be a partner to make money, just set up AdSense on your account, but being in the partner program makes it easier to make money. You need to garner up to 1000 subscribers to your channel and about 4000 watch hours in the last 12 months.
Joining the program grants you access to features like YouTube premium subscription fees, super chat, memberships, and a merchandise shelf that takes advantage of the loyalty of your fans to your channel. Just be sure to maintain standards according to YouTube Partner Program Policies, and Community Guidelines and avoid copyright infringements.
2. Create Sponsored Content
If you can land a brand deal that lets you directly negotiate your earnings with the brand. The advantage is you don’t have to cut earnings to YouTube, the brands you sign up with pay you directly. It’s one of the popular ways YouTubers make money off the platform. Brands would want to hear from you as long as you have a large enough audience – your content and subscribers are relevant and interested in whatever product or service the brand is hoping to promote – to whom they can advertise.
The key to the success of this strategy is to find a brand who are interested in working with you. You can sign up on influencer marketing platforms which are intermediary websites that can help marketers find the ideal influencers to work with. Be sure to be transparent with your fans and be in line with Google Ad Policies when making and uploading this sponsored content on your channel. This will keep your channel legal and help improve the relationship between you and your fans.
3. Sell Your Unique Merchandise
If you are a product manager or a product creator or a very popular celebrity, you can take advantage of your channel and promote your products or sell some merchandise you think your fans will be willing to purchase. You can do a little survey first to find out what your fans are interested in and what they would likely spend money on to get for themselves. You can provide a link in your channel that would lead your subscribers directly to your online store.
If you are dealing with physical products you would need to purchase some materials or get a personal manufacturer. But if you would be selling online merchandise like classes, e-books, or online art prints, you don’t need any physical products, just be sure to set up a secure channel for payment before you take to your channel and advertise your goods.
4. Become an Affiliate Marketer
Affiliate marketing is probably the most practical way to monetize your YouTube channel especially if your videos would be directed toward product reviews. To become an affiliate marketer through YouTube, you need to:
- Find a company, an online store, or a seller that offers affiliate programs like Amazon associates, Fiverr, eBay, commission, Flipkart associate, and apply to join the program.
- Once you get accepted into the program, the next thing to do is to follow their specific process to create custom links to the products you feature in your videos.
- Next is to advertise, demo or reference your products through your YouTube videos. Paste the link to your custom store in the description of your video.
When you have successfully become an affiliate brand, whenever someone clicks on your custom link and makes a purchase from your store, you get some commission in return. There are endless opportunities to get on an affiliate program of marketing sites, you can even search your favourite brands’ websites on how to become an affiliate marketer for their products or services.
When you upload a video promoting such goods or services, be sure to inform your viewers about your affiliation with the company and be sure to hint at the link posted in the description so your viewers can follow suit.
5. Engage in Crowdfunding
You can make some money from YouTube by soliciting funds from your audience. There are two types of crowdfunding: recurring and project-based. In recurring crowdfunding, the fans of the channel pay a monthly or yearly subscription fee to a channel for perks or an exclusive tier of access. If you want to support a project or a campaign, then a project-based crowdfunding campaign is best.
You can organize one-on-one chats with your subscribers, merchandise giveaways, or private classes to entice your viewers to sign up for your funding campaign. There are several crowdfunding platforms on the internet that serve as an additional stream of income for creators with a sizeable number of followers. Patreon is the top choice for major crowdfunding campaigns. For minor crowdfunding campaigns like getting electronic gadgets, you can sign up on GoFundMe or Kickstarter.
There is no limit to the amount of money you can make from YouTube but to make constant 7 figures would take consistency and hard work and of course luck. Just put in the effort and be sure to branch out to take advantage of other opportunities.